We're excited to announce a major evolution in how we serve vacation rental property owners across Sonoma County and Marin County. After months of listening to our clients and analyzing the diverse needs of property owners, we've restructured our services into three distinct tiers that better match your level of involvement and investment goals.
Today, we're introducing our new tiered pricing structure: Essential (10%), Standard (15%), and Premium (20%) management plans. Each tier is specifically designed to meet different owner preferences, from hands-on DIY enthusiasts to those seeking completely hands-off, turn-key management.
Why We Made This Change
The vacation rental landscape has evolved significantly, and so have our clients' needs. Some property owners want to stay deeply involved in their rental operations, while others prefer a completely hands-off approach. Our previous one-size-fits-all model wasn't serving everyone optimally.
"We realized that not every property owner wants or needs the same level of service," explains our team. "Some of our clients love being involved in guest communications and property decisions, while others want us to handle everything. Our new tiered approach honors these different preferences while ensuring everyone gets excellent value."

This restructuring allows us to provide more targeted services, better pricing transparency, and ultimately, improved outcomes for property owners with varying involvement levels and expectations.
Essential Plan (10%): Perfect for Hands-On DIY Owners
Our Essential plan is designed for property owners who want to maintain significant control over their rental operations while still benefiting from professional support. At just 10% commission, this plan offers exceptional value for self-directed owners.
What's Included in Essential:
Listing Management & Optimization
- Professional photography setup coordination
- Listing creation and optimization across major platforms
- Basic SEO optimization for maximum visibility
- Regular listing performance monitoring
Guest Communication Support
- Initial inquiry response templates
- Booking confirmation assistance
- Basic guest communication guidance
- Emergency contact support
Technology Access
- Access to our property management software
- Automated messaging system setup
- Calendar synchronization across platforms
- Basic reporting and analytics
Compliance & Legal Support
- Local regulation compliance guidance
- Tax documentation assistance
- Insurance requirement consultation
- Permit application support
The Essential plan empowers DIY-minded owners to leverage professional tools and expertise while maintaining hands-on control of their property's daily operations. You'll handle most guest interactions, property decisions, and day-to-day management tasks, but with the backing of our proven systems and local expertise.

Standard Plan (15%): The Sweet Spot for Hands-Free Management
Our Standard plan strikes the perfect balance between comprehensive service and competitive pricing. At 15%, it's designed for property owners who want professional management without the premium price tag, making it our most popular choice.
What's Included in Standard:
Complete Guest Experience Management
- Full guest communication handling from inquiry to checkout
- Professional guest screening and booking management
- 24/7 guest support during stays
- Review response management and reputation monitoring
Property Operations
- Coordinated cleaning and maintenance scheduling
- Regular property inspections and reporting
- Basic maintenance issue resolution
- Inventory management and restocking coordination
Marketing & Revenue Optimization
- Dynamic pricing strategy implementation
- Multi-platform listing management and optimization
- Seasonal marketing campaigns
- Performance analytics and monthly reporting
Administrative Excellence
- Complete financial management and reporting
- Tax document preparation and filing assistance
- Insurance claims support
- Regulatory compliance management
The Standard plan delivers comprehensive, hands-free management that maximizes your rental income while minimizing your involvement. You'll receive regular updates and reports, but we handle the day-to-day operations, guest issues, and property maintenance coordination.

Premium Plan (20%): The Ultimate Turn-Key Experience
Our Premium plan represents the pinnacle of vacation rental management services. At 20%, it's designed for property owners who want the most comprehensive, white-glove service available in the Sonoma and Marin County markets.
What's Included in Premium:
Luxury Guest Experience
- Personalized guest services and concierge support
- Premium welcome amenities and local experience recommendations
- VIP guest recognition and loyalty programs
- Expedited issue resolution with dedicated support team
Advanced Property Management
- Proactive maintenance and upgrade recommendations
- Premium vendor network access and management
- Interior design refresh consultations
- Advanced security monitoring and management
Maximum Revenue Generation
- Sophisticated revenue management and pricing optimization
- Premium listing features and enhanced marketing
- Direct booking website development and management
- Strategic partnership opportunities and group booking management
Executive-Level Support
- Dedicated account management with priority access
- Comprehensive market analysis and investment guidance
- Advanced financial reporting and tax optimization strategies
- Property performance benchmarking and improvement recommendations
Additional Premium Services
- Property preparation for new listings or season launches
- Vendor relationship management and quality assurance
- Emergency response coordination and management
- Long-term strategic planning and market positioning
The Premium plan transforms your property into a professionally managed investment that operates at the highest industry standards while you remain completely hands-off.

Choosing the Right Plan for Your Property
Selecting the ideal management tier depends on several key factors:
Consider the Essential Plan If:
- You enjoy being involved in property management decisions
- You have time to handle guest communications and basic operations
- You want to maximize profit margins with lower management fees
- You prefer learning and implementing best practices yourself
Consider the Standard Plan If:
- You want professional management without premium pricing
- You prefer to stay informed but not involved in daily operations
- You're seeking the best balance of service and value
- You want proven systems handling your property professionally
Consider the Premium Plan If:
- You want completely hands-off, turn-key management
- You're focused on maximizing property value and guest satisfaction
- You prefer premium service levels and exclusive amenities
- You want strategic guidance for long-term investment growth
Transparent Pricing, No Hidden Fees
One of the most significant advantages of our new tiered structure is pricing transparency. Your management fee is clearly defined: 10%, 15%, or 20%: with no hidden charges or surprise fees. This approach aligns with California's new regulations regarding fee transparency and reflects our commitment to honest, straightforward business practices.
Each tier includes specific services at the stated percentage, ensuring you know exactly what you're paying for and what to expect. Additional services outside your chosen tier are available on a fee-for-service basis, always with upfront pricing and your approval.

Making the Transition
Current 3 SUNS clients will have the opportunity to review these new options and select the tier that best matches their preferences and goals. We're scheduling individual consultations to discuss how each plan aligns with your specific needs and property characteristics.
New clients can explore our detailed pricing page to compare plans and determine which tier offers the best fit for their vacation rental goals.
Local Expertise Across All Tiers
Regardless of which plan you choose, you'll benefit from our deep local expertise in Sonoma County and Marin County markets. We understand the unique characteristics of wine country tourism, coastal property management, and the specific regulations governing vacation rentals in our region.
Our team's local knowledge ensures your property is positioned optimally for success, whether you're managing a Stinson Beach cottage, a Healdsburg vineyard estate, or a Sausalito waterfront home.
Ready to Elevate Your Rental Management Experience?
Our new tiered pricing structure represents a significant step forward in providing personalized, value-driven vacation rental management services. Whether you're a hands-on owner seeking professional support or an investor wanting complete turn-key management, we have a plan designed specifically for your needs.
We're excited to discuss how our Essential, Standard, or Premium plans can enhance your property's performance and your peace of mind. Contact us today to schedule a consultation and discover which tier will best serve your vacation rental goals.
The future of vacation rental management is here, and it's designed around you. Welcome to the new 3 SUNS experience.
